Get Seen Across Here in SWFL
Help more Southwest Florida residents and visitors discover your restaurant, bar, brewery, or entertainment venue. Start with a free listing or upgrade for stronger placement across applicable Here in SWFL guides.
Choose the Visibility That Fits Your Business
Every approved business can be discovered. Upgraded plans help participating businesses appear earlier, stand out more prominently, and receive additional exposure.
Free Local Listing
- Basic local listing
- Eligible for standard applicable guide listings
- Business information and profile connection
- No recurring What's Happening Today placement
- No premium featured placement
- Listing subject to review and approval
Local Plus
Founding OfferThen $14/month. Limited to first 25 participating businesses.
- Everything in Free Local Listing
- Enhanced listing visibility
- Logo placement in applicable guide areas
- Recurring Weekly Specials & Happenings
- Eligible for What's Happening Today
- Additional exposure across applicable guides
- No premium featured card placement
- No long-term contract
Featured Local Spot
- Everything in Local Plus
- Premium featured card placement
- Featured exposure across applicable guides
- Higher-visibility placement throughout SWFL
- Recurring Weekly Specials & Happenings
- Eligible for What's Happening Today
- No long-term contract
- Cancel anytime
Featured + Alex
Featured Spot visibility plus Alex AI Chat Assistant.
- Everything in Featured Local Spot
- Alex AI Chat Assistant
- Answers informational questions about your business
- Menu items, services, hours, and more
- Installation on profile and existing website
- Mobile app and desktop inbox access
- No long-term contract
- Cancel anytime
Your Specials Stay in Your Control
Your listing promotes your business and directs visitors to your full Here in SWFL profile. Paid businesses receive access to manage their changing information and specials through their Here in SWFL profile. Enhanced and featured plans provide greater visibility, not weekly content-management services.
Your business appears in applicable guides
Visitors browse by category, area, and experience to find you.
Visitors select "View Full Profile"
They tap through to see your complete, up-to-date information.
They arrive at your Here in SWFL profile
Your latest specials, hours, menu, and contact details are all there.
Already Have a Here in SWFL Profile?
Yes—I Already Have a Profile
Complete the submission form and choose your preferred visibility level.
One Visibility Plan. No Duplicate Directory Billing.
Your selected visibility plan includes its corresponding Here in SWFL directory benefits. You will not need to purchase a second directory subscription for the same level of access.
Featured Local Spot + Alex is $49/month total — visibility benefits and Alex AI Chat Assistant included. For a limited time, the regular $97 one-time Alex setup fee is included at no additional cost.
New businesses should create or claim their free Here in SWFL profile during setup. After enrollment is confirmed, the appropriate profile access and placement will be activated.
Meet Alex—Your AI Chat Assistant
Setup Included at No Additional Cost
$49/month total includes Featured Local Spot visibility benefits and the Alex AI Chat Assistant.
Add Alex to your Here in SWFL business profile and your existing company website. Alex is custom-trained using your business information and helps visitors find answers to common questions—24 hours a day.
- Custom-trained Alex AI Chat Assistant
- Installation on the Here in SWFL business profile
- Installation on the business's existing website
- Dedicated business sub-account
- Mobile app access
- Conversation history and customer information
- Notifications for new conversations and leads
- Answers informational questions about hours, menus, services, specials, contact information, and other common business details
- Ongoing AI access and account support
Featured Local Spot + Alex is $49/month total. For a limited time, the regular $97 Alex setup fee is included at no additional cost.
Your waived $97 setup includes the initial business sub-account, custom AI training, configuration, installation on the Here in SWFL profile, installation on the business's existing website, and mobile app and desktop inbox access. Website creation, redesign, maintenance, and hosting are not included.
Hi! I'm Alex. How can I help?
Get Featured + Alex
$49/month total — includes Featured Local Spot visibility benefits and the Alex AI Chat Assistant. Setup is currently included at no additional cost.
Simple, Transparent Pricing
Start free, upgrade to Local Plus for $9/month (founding offer for 12 months, then $14/month), get Featured Local Spot for $29/month, or choose Featured Local Spot + Alex for $49/month total. For a limited time, the regular $97 Alex setup fee is included at no additional cost.
Free Local Listing
$0/month. Basic listing eligible for standard applicable guides.
Local Plus
$9/month for 12 months (founding offer), then $14/month. Enhanced visibility and recurring happenings.
Featured Local Spot
$29/month. Premium featured placement and recurring happenings.
Featured + Alex
$49/month total. Everything in Featured plus Alex AI Chat Assistant.
Manage Alex From Anywhere
With Alex, you can view conversations, monitor leads, receive notifications, and stay connected to customer activity through both the mobile app and desktop inbox.
Mobile App View
View conversations, receive notifications, review customer information, and respond to inquiries while on the go.
Desktop Inbox View
Review complete conversations, contact details, and lead activity from your desktop workspace.
Mobile app and desktop inbox access are included with the Alex AI Chat Assistant service.
Frequently Asked Questions
Ready to Put Your Business in Front of Southwest Florida?
Start with a free listing, upgrade to Local Plus for enhanced visibility, get Featured Local Spot for premium placement, or choose Featured + Alex for AI-powered customer assistance on the business profile and existing website.